Blog Post

Underscore: Connecting Customer Education and Customer Success

By:
Chi Johnson
Published:
April 8, 2021
Updated:
Underscore: Exploring the Connection Between Customer Education and Customer Success

There is a big difference between selling outcomes and helping clients achieve those outcomes. In this webinar, we will explore the ways in which customer education can activate customer success strategies and impact your business objectives.

The goal of customer success is to teach your customer to be as successful as possible using your product or service. In this webinar and our Chief Experience Officer, Greg Rose and Chief Customer Officer, Ruben Rabago explain exactly how a proper customer education program can do that.

Here’s what we cover: 

  • What customer success looks like when customer education is an integrated part of the workflow
  • How customer education can help you fortify your customer journey and positively influence retention
  • What’s in it for you as a CSM or as a customer success leader

Check out the replay for yourself:

If you’d like to see more webinars like these, check out the Underscore series


Underscore is a series of monthly webinars that elevates the voices of Intellum’s greatest asset, our people. Each month, our experts will share knowledge and practical advice on essential customer education topics.

About the Author

Headshot of Chi Johnson
Chi Johnson
Brand & Communications Manager
Chi has a natural ability to inject charisma into strategy, communication, thought-leadership, and branding. She tackles every facet of her work and personal life with innovation, panache, and relentlessness.

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