In advertising and marketing, expertise moves fast, and it's tough to keep up. L&D and enablement teams are tasked with training on media, data, adtech, martech, AI—often without deep industry know-how. The result? Difficulty creating trainings that are fresh and relevant for learners.
This webinar will show how U of Digital builds expert-led training programs that resonate inside the fast-moving world of advertising and marketing. You'll get a practical look at how we design trainings that audiences want to attend—from building needs assessments that dig deeper, to finding seasoned industry experts (not just polished presenters), to delivering workshops that keep audiences energized.
If you're in L&D, enablement, HR, or leadership charged with delivering specialty-specific training, this is your shortcut to education that doesn't just check the box, but actually builds capability.
Leave with a checklist, a framework, and real-world tactics to rethink how you run specialized training — even if you're not an expert yourself.