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People Don't Skip Expert-Led Trainings—Learn Why, and How You Can Build Them
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People Don't Skip Expert-Led Trainings—Learn Why, and How You Can Build Them

This webinar will show how U of Digital builds expert-led training programs that resonate inside the fast-moving world of advertising and marketing.

June 24, 2025 1:00 PM
EST
–
Duration:
60
Minutes
By registering, you agree to receive communications from all participating presenters.

Summit Schedule

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In advertising and marketing, expertise moves fast, and it's tough to keep up. L&D and enablement teams are tasked with training on media, data, adtech, martech, AI—often without deep industry know-how. The result? Difficulty creating trainings that are fresh and relevant for learners.

This webinar will show how U of Digital builds expert-led training programs that resonate inside the fast-moving world of advertising and marketing. You'll get a practical look at how we design trainings that audiences want to attend—from building needs assessments that dig deeper, to finding seasoned industry experts (not just polished presenters), to delivering workshops that keep audiences energized.

If you're in L&D, enablement, HR, or leadership charged with delivering specialty-specific training, this is your shortcut to education that doesn't just check the box, but actually builds capability.

Leave with a checklist, a framework, and real-world tactics to rethink how you run specialized training — even if you're not an expert yourself.

In advertising and marketing, expertise moves fast, and it's tough to keep up. L&D and enablement teams are tasked with training on media, data, adtech, martech, AI—often without deep industry know-how. The result? Difficulty creating trainings that are fresh and relevant for learners.

This webinar will show how U of Digital builds expert-led training programs that resonate inside the fast-moving world of advertising and marketing. You'll get a practical look at how we design trainings that audiences want to attend—from building needs assessments that dig deeper, to finding seasoned industry experts (not just polished presenters), to delivering workshops that keep audiences energized.

If you're in L&D, enablement, HR, or leadership charged with delivering specialty-specific training, this is your shortcut to education that doesn't just check the box, but actually builds capability.

Leave with a checklist, a framework, and real-world tactics to rethink how you run specialized training — even if you're not an expert yourself.

People Don't Skip Expert-Led Trainings—Learn Why, and How You Can Build Them
is a session within the
View Summit
People Don't Skip Expert-Led Trainings—Learn Why, and How You Can Build Them
is an episode of
_Underscore
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_Underscore

Speakers

Myles Younger Speaker Headshot
Myles Younger
Chief Growth Officer
at
U of Digital
Veronica Ripson Speaker Headshot
Veronica Ripson
Director of Learning Experience
at
U of Digital

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On-Demand
Upcoming Live
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June 24, 2025 1:00 PM
EST
Platform Tour

About this Session

In advertising and marketing, expertise moves fast, and it's tough to keep up. L&D and enablement teams are tasked with training on media, data, adtech, martech, AI—often without deep industry know-how. The result? Difficulty creating trainings that are fresh and relevant for learners.

This webinar will show how U of Digital builds expert-led training programs that resonate inside the fast-moving world of advertising and marketing. You'll get a practical look at how we design trainings that audiences want to attend—from building needs assessments that dig deeper, to finding seasoned industry experts (not just polished presenters), to delivering workshops that keep audiences energized.

If you're in L&D, enablement, HR, or leadership charged with delivering specialty-specific training, this is your shortcut to education that doesn't just check the box, but actually builds capability.

Leave with a checklist, a framework, and real-world tactics to rethink how you run specialized training — even if you're not an expert yourself.

Speakers

Myles Younger Speaker Headshot
Myles Younger
Chief Growth Officer
at
U of Digital
Veronica Ripson Speaker Headshot
Veronica Ripson
Director of Learning Experience
at
U of Digital

Webinar Recap & Notes

Why expert-led training works

L&D and enablement teams in advertising and marketing are asked to train on media, data, adtech, martech and AI, often without deep industry know-how. U of Digital shows how it builds expert-led programs that stay current and relevant.

Needs assessments that dig deeper

The session covers how U of Digital builds needs assessments that find out what learners need.

Finding the right experts

The speakers explain how they find seasoned industry experts, beyond polished presenters, and how they run workshops that keep audiences engaged.

Take-home tools

Attendees leave with a checklist, a framework and tactics for running specialized training, even if they aren't experts themselves.

Series

_Underscore

Read Blog

Underscore is a series of webinars that elevates the voices of Intellum’s greatest asset, our people. Each month, our experts will share knowledge and practical advice on essential customer education topics.

Summit Schedule

No items found.
People Don't Skip Expert-Led Trainings—Learn Why, and How You Can Build Them
is a session within the
View Summit
People Don't Skip Expert-Led Trainings—Learn Why, and How You Can Build Them
is an episode of
_Underscore
Explore the webinar series

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2025-06-24 1:00 pm
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By registering, you agree to receive communications from all participating presenters.
People Don't Skip Expert-Led Trainings—Learn Why, and How You Can Build Them
is a session within the
View Summit