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How Meta Drives Business Outcomes Through Certifications & Training
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How Meta Drives Business Outcomes Through Certifications & Training

In this session, you'll gain insights into Meta's journey, best practices, and the critical role of certifications and training in achieving business impact.

September 12, 2024 3:00 PM
EST
–
Duration:
60
Minutes
By registering, you agree to receive communications from all participating presenters.

Metrics. They’re critical to the work we do—and sometimes so tricky to wrap our arms around.
What should we measure? How do we measure it? How do we use those metrics to prove the value of our learning programs? 
There’s a lot to cover when it comes to measuring impact, and that’s what we intend to cover during the Metrics That Matter Summit. 
Join us for a series of talks on metrics & measurement—from how to align learning objectives with business outcomes to how to present program performance to your leadership team.

Metrics. They’re critical to the work we do—and sometimes so tricky to wrap our arms around.
What should we measure? How do we measure it? How do we use those metrics to prove the value of our learning programs? 
There’s a lot to cover when it comes to measuring impact, and that’s what we intend to cover during the Metrics That Matter Summit. 
Join us for a series of talks on metrics & measurement—from how to align learning objectives with business outcomes to how to present program performance to your leadership team.

How Meta Drives Business Outcomes Through Certifications & Training
is a session within the
Metrics That Matter Summit
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How Meta Drives Business Outcomes Through Certifications & Training
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Speakers

Vikas Wadhwani Speaker Headshot
Vikas Wadhwani
Director, Learning and Certifications
at
Meta

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On-Demand
Upcoming Live
Webinar
on
September 12, 2024 3:00 PM
EST
Platform Tour

About this Session

Metrics. They’re critical to the work we do—and sometimes so tricky to wrap our arms around.
What should we measure? How do we measure it? How do we use those metrics to prove the value of our learning programs? 
There’s a lot to cover when it comes to measuring impact, and that’s what we intend to cover during the Metrics That Matter Summit. 
Join us for a series of talks on metrics & measurement—from how to align learning objectives with business outcomes to how to present program performance to your leadership team.

Speakers

Vikas Wadhwani Speaker Headshot
Vikas Wadhwani
Director, Learning and Certifications
at
Meta

Webinar Recap & Notes

From Blueprint to certification

Ikas Ani, Director of Learning and Certifications at Meta, explains how Facebook Blueprint, Meta's training program, became the foundation for a high-stakes, psychometrically sound certification program that separates learning resources from certifying advanced skills.

"Not everyone who gets trained has to get certified." Ikas Ani, Meta

Set the North Star up front

The program's goal was defined early: benefit clients and show the impact of education on their careers.

"We established that North Star with the team. It has to be intentional, it has to be defined upfront." Ikas Ani, Meta

Learning metrics, then business metrics

Meta started with learning metrics such as engagement, reach and customer satisfaction, then moved to business indicators like product adoption and spend quality.

Independent measurement

The team partnered with data scientists to measure education's impact and find what to improve.

"It was also important for me personally and also for my team to not grade our own homework." Ikas Ani, Meta

Keeping content current

Ikas covers tying training to business metrics with statistically significant data, using customer insight to refine the program, and planning for AI's growing role in keeping training content up to date.

"You win only when your customers win." Ikas Ani, Meta
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How Meta Drives Business Outcomes Through Certifications & Training
is a session within the
Metrics That Matter Summit
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How Meta Drives Business Outcomes Through Certifications & Training
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2024-09-12 3:00 pm

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By registering, you agree to receive communications from all participating presenters.
How Meta Drives Business Outcomes Through Certifications & Training
is a session within the
Metrics That Matter Summit
View Summit